BOSTON - Entrepreneur and corporate strategist Michael Treacy says one-third of IT jobs will be lost to automation over the next decade. An equal number of IT jobs will be outsourced to national or offshore providers.

Treacy spoke about the trend to outsource not only IT functions but also other professional roles, and clerical and labor-based manufacturing positions. Companies that don't consider alternatives to in-house labor "will become uncompetitive and die," Treacy said last week at an event hosted by public relations firm Brodeur Worldwide. "The driver to outsource and offshore is survival."

Treacy is a strong advocate of finding talent outside of corporate and country borders. The globalization of product innovation is the premise behind the consulting firm Treacy founded, GEN3 Partners, which helps companies outsource portions of their research and development work.

For example, GEN3 Partners funded a wireless start-up that uses phase array radar technology to identify and track signal availability. Called AirGain, the company developed its technology in St. Petersburg, Russia, and is having its product manufactured in China.

To have developed the product in the U.S. would have been prohibitively expensive - about $20 million, as compared with AirGain's $5 million funding. Access to low-cost research and development resources in Russia made the start-up possible, Treacy said.

He acknowledged the issue of offshore outsourcing is highly politically charged these days. The primary reason for all the fervor is that it's an election year, Treacy said. In addition, fear of a jobless recovery and the realization that white-collar jobs are at stake is elevating the issue.

But Treacy doesn't expect any legislation will result from politicians' anti-offshore rhetoric. 

Politicians won't take action to limit corporations' ability to offshore work, Treacy predicted. "They're going to do nothing. This is all hot air," he said.