I think this is exactly the example that points out how wrong the entire article is.
I have several bank accounts for different purposes. Some are with credit unions, some with investment institutions, and at least one holds my mortgage.
They all seem to want to offer their own form of electronic banking, but none follow a particular standard other than their own.
Using Quicken on my own PC at least gives me some control over the way my accounts look. If there was a bank to customer standard for file transfer that was agreed on, I might use some other software, but I've left banking institutions because of service fees for online access.
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I'm a customer
The thing that really sticks is the interchangeable use of "customer" and "consumer", not just by yourself - but by most everyone.
The whole idea of service took a downturn when we became "consumers", and stopped being "customers".
The terms aren't interchangeable... really... we should pick just one, and my vote is "customer".
Those companies who choose customer may just survive, those who don't may just get consumed.
Me, I'm a Customer - says so on my button.
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